We represent the global profession

As the only global communication association, we strive to advocate for the profession, represent best practices, define the global standard and live by a code of ethics.

We create connection

We foster community and learn from each other.

We are a diverse community

We welcome diverse communication professionals of all levels and practices. We embrace diverse viewpoints, encourage conversation and celebrate cultural differences.

We focus on insights and results

We position communication as a strategic function that allows organizations to achieve their goals.

International Association of Business Communicators (IABC) Nashville chapter is one of more than 100 chapters in 70 countries providing learning opportunities for its members and professional development sessions offering new insights into the latest communication trends, technology, and issues facing the industry. IABC Nashville members and guests enjoy networking opportunities each month through professional development luncheons and more informal social “mixers” during the year. Our chapter is diverse, with members representing regional and national public relations agencies, marketing firms, public and private corporations, government, universities and nonprofit organizations.


Professional development

Professional development

Tap into professional development, recognition and learning opportunities that will elevate your career, expand your knowledge and give you the critical edge you need to succeed. Built on a peer-created Global Standard and a Career Road Map for communication professionals, IABC’s professional development programs offer a variety of outstanding opportunities for life-long career growth.

Networking and member experiences

Networking and member experiences

IABC Nashville meets twice a month to network with other communications professional for professional development luncheons and networking mixers. Topics at our luncheons include: Measuring Communications Success, Internal Communications, Media Relations and Public Relations, Crisis Communications, Corporate Responsibility, Marketing Communications, Digital Communications, and Skills Development.

Recognition and awards programs

Recognition and awards programs

So, you're a game-changer who thinks outside the box? You've done the work and put in the time, now it's time to take center stage at our annual Music City Gold Pen Awards. Take this opportunity to showcase your hard work and creativity for a chance to be recognized as one of Nashville’s best communicators.

Certification

Certification

Certification is intended to support you throughout your career. The Global Communication Certification Council (GCCC®) has identified roles, responsibilities and competencies for four broad career levels: Foundational, Generalist/Specialist, Strategic Adviser, and Business Leader. At this time, the GCCC offers certification for the Communication Management Professional and Strategic Communication Management Professional levels.

Resources

Resources

Strong communication is much more than just speaking or writing. Effective communicators can read their audience and make sure their message gets across, whether it be at a corporate presentation or small meeting. Our extensive library of resources and tools can help you develop, practice and perfect the art of communication.

University and Student Support

University and Student Support

We also support several IABC university chapters in the area including Belmont University and Western Kentucky University. We also support other university programs throughout the region and have members supporting initiatives at the University of Tennessee, Middle Tennessee State University, and Austin Peay State University.

IABC Nashville

Join the best local networking chapter for communicators, and connect with communicators globally.

News and Updates


april-professional-development

April Professional Development

Digital Marketing Unplugged: Embracing New Strategies in a New Normal

Join our panel of experts for a discussion on making the shift to embrace new online data, and reach our audience in a compelling way.

About this Event
There’s no doubt that the pandemic has accelerated the speed at which many brands and companies are “going digital.” There’s a new, heavy reliance on technology to stay connected, and the challenge for us as marketers and communicators is to use this new reliance to our advantage.

The data is out there and our panel of expert digital marketers are here to share some of the best ways to navigate through it all, apply it to winning strategies, and embrace our new normal.

You’ll learn:

  • Effective email marketing that catches people’s time and attention
  • Rapid fire social media content strategies and hacks
  • SEO & data analytics to stay ahead of Google trends

About the Panelists:

 Digital Marketing Unplugged: Embracing New Strategies in a New Normal image

Christopher Lester

Christopher Lester is the founder of C4ward Strategies in Nashville, TN where he helps companies align their digital brand experience across the sales process. He’s passionate about the consumer and crafting marketing that feels more human. He’s a lover of the underdog, hot dogs, and a sweet dog named Rosie.

Christopher spent the last couple of decades geeking out about all things digital with a special appreciation for email marketing. He’s helped brands like Sylvan Learning Centers, The Nashville Predators, Public Library of Science, Niche Media and the YMCA tell their story in the digital space and craft emails that people want to read. He served as the Vice President of Sales at Emma Email Marketing where he was responsible for strategic brand growth, new customer acquisition and in-market development.

In 2020, mid-pandemic, Christopher launched an apparel line called Clifton+Leopold. Clifton+Leopold was born from his lifelong appreciation of classic men’s accessories and the desire to make them more diverse and reflective of the world today. With his eclectic background and a love of style influenced by ‘80s pop musicians, Christopher is leading a team of artisans handcrafting textiles with a cerebral approach. www.CliftonandLeopold.com

 

 Digital Marketing Unplugged: Embracing New Strategies in a New Normal image

Isaac Ray Norris

Isaac is a digital native who specializes in cross-platform storytelling, digital marketing, and social advertising. After a career in publishing and ad agency life, he founded Norris Media—a boutique digital marketing consulting and social media agency. Outside of his 9-to-5, he’s also a writer and journalist who covers stories across the Southeast in culture, food, style, and more.

 

 

 

 

 

 Digital Marketing Unplugged: Embracing New Strategies in a New Normal image

Knight Stivender

Knight Stivender has 20-plus years of experience using data and analytics to help businesses increase market share and build engagement and loyalty among stakeholders. As director of integrated marketing and data analytics for MP&F, she consults on accounts with a need for data-based marketing strategy – including digital advertising, email marketing, experiential marketing, and SEO/content strategy. She has led account teams for ADS Security, Log Still Distillery, United Way of Middle Tennessee, Solstice Senior Living, Bone and Joint Institute of Tennessee, and the University of Pennsylvania.

Prior to her role at MP&F, Knight was part of The Tennessean news team deemed a finalist for the Pulitzer Prize for breaking news coverage of the Nashville floods in 2010. She was awarded the Gannett company’s Innovator of the Year recognition in 2015 for her work to integrate content, communities and live events to help build a new generation of news consumers. Knight graduated from the University of Tennessee and was named Alumna of the Year in 2016.

 

GET TICKETS NOW!

 

$5 for IABC Members and $15 for non-members. Events are free for current students.

In an effort to continue to provide quality, engaging virtual professional development programming each month, our member rate for monthly events is increasing to $5. This will grant you exclusive access to the recorded presentation after the event. We recognize the last year has been trying for many of our members and friends, and this increase may be unattainable for some. If you feel this cost will prevent you from participating in our professional development events, please contact us. We appreciate your commitment to our chapter during the last year as we transitioned to a virtual environment and we look forward to returning to in-person events as soon as we are able.

March Professional Development Event

Outbranding: Building a Winning Personal Brand in 2021

A strong personal brand should be constantly evolving, especially given last year’s tidal waves. Join us to learn how to refresh yours!

About this Event

How you appear online has become more important than ever–especially in the last year as almost every interaction has been through a video call, social media engagement, or some form of digital communication.

These days, almost all of how you present yourself online relies on a strong, personal brand that translates just as well digitally as it does in person–and that’s precisely what Ebony R. Lincoln, MBA will shed valuable light on.

You’ll learn:

  • How to properly identify your personal brand
  • How to build your online presence – where can we build trust and add value?
  • How to activate and integrate a working strategy that’ll stick

 

About the Speaker: Ebony R. Lincoln

As a 20-year industry veteran, Ebony has developed and nurtured major brands like Edward Jones, State Farm Insurance, Ameren, Astellas and Change Healthcare. Now, she uses her expertise to help individuals develop their own personal brand delivering dynamic discussions, and providing one-on-one, tailored branding and communication consult sessions.

She’s the winner of several branding, marketing and communications awards by Public Relations Student Society of America, and a multiple award winner in the branding, marketing and communications category by UM Association of Communicators. She’s been awarded Employee of the Quarter by StateFarm Insurance several times and is the recipient of the Star Award and Team Stats Leaders by Astellas Pharmaceutical Company.

 

GET TICKETS NOW!

 

$5 for IABC Members and $15 for non-members. Events are free for current students.

In an effort to continue to provide quality, engaging virtual professional development programming each month, our member rate for monthly events is increasing to $5. This will grant you exclusive access to the recorded presentation after the event. We recognize the last year has been trying for many of our members and friends, and this increase may be unattainable for some. If you feel this cost will prevent you from participating in our professional development events, please contact us. We appreciate your commitment to our chapter during the last year as we transitioned to a virtual environment and we look forward to returning to in-person events as soon as we are able.