The human attention span is down to just eight seconds. (Whoa.) Combine that factoid with over-stuffed inboxes, and you have a recipe for getting lost in email marketing oblivion. Or maybe you don’t. Once you know the landscape, and even embrace it, you can use email to cut through the noise.
Join IABC Nashville November 19 for our monthly professional development luncheon when Jamie Bradley, Events Manager at Emma, will connect her email marketing expertise with what we know about user experience and cognitive behavior, all in the name of helping you get the marketing results you’re looking for.
Jamie Bradley is Emma’s Events Manager. When she’s not traveling around the country to trade shows and talking to people about all things marketing and Emma, she’s at Emma HQ in Nashville cranking out content for presentations like this one. Jamie joined Emma in 2008 and has worked on both the sales and marketing side of the business. She also organizes a mean Emma talent show every year.by