IABC Nashville Announces 2018 Officers

The Nashville Chapter of the International Association of Business Communicators is proud to announce that our members have elected new officers for 2018. The new board members will be introduced at IABC Nashville’s January luncheon at Maggiano’s on West End.

This new slate is comprised of highly experienced communicators representing a variety of industries, including health care, public relations, media production strategy, transportation, consulting and higher education.

·      President – Gene Boulware, the Vincit Group
·      President-ElectSarah Loeffler, Tanner Corporate Services
·      Past-PresidentTom Kenley, Rogers Group Inc.
·      SecretaryMollye Dietrich, HCA
·      Vice President-FinanceLysa Rigo
·      Vice President-Membership – Sarah Loeffler, Tanner Corporate Services
·      Vice President-Professional DevelopmentRyan Stout, Astute Communications
·      Vice President-CommunicationsBrandon Mize, Treeline Bamboo Partners
·      Vice President at LargeGenma Holmes, Holmes Pest Control, GSH Consulting, LLC
·      Vice President at LargeMisty Moore, HCA
·      Vice President at LargeJennifer Fuqua, Jarrard Phillips Cate & Hancock
·      Vice President at LargePhil Matisak, ABC, UPS (retired)
·      Vice President at Large – K. Dawn Rutledge, Tennessee State University
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Nov. 15th – Professional Development Luncheon

Join us as Glenda Betts – IABC Nashville past President, marketing communications professional and certified leadership coach – helps us to conduct a self-assessment and implement a career development plan that maintains a healthy life/work balance.

 

To take care of your health, you typically get an annual physical and keep up various other healthy routines and checkups during the year. However, are you also being proactive with your annual career checkup? Many of us remain status quo in our careers until we are unexpectedly faced with an urgent job crisis. Whether you work in a corporate environment, own a business, or freelance, now is the right time to ask powerful questions to keep your career on track and successfully moving forward

With extensive marketing, communications and management experience in the corporate world and a certification in Leadership Coaching skills, Glenda Betts is ready to help you create new potentials for your life and work. Tools include personality assessments, coaching best practices and marketing expertise to help you discover your strengths and take actions to achieve your personal and career goals.

”Coaching is a passion for me. It inspires me to support and encourage clients to grow and become their best selves.”

Glenda and husband Chris live in Franklin, Tennessee. They are proud parents and grandparents…always ready to show you the latest pics of their four precious grand kids.

 

Join us at IABC Nashville’s November 15th Professional Development Luncheon at Maggiano’s on West End.  

Join our members, and other Mid-South communications and marketing professionals. Be seen — and see who else is in the room.

IABC is the only place to connect with communicators globally.

IABC Nashville is your passport!

 

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Membership Spotlight – Kerry Burke

On a continuous basis, IABC Nashville spotlights its diverse members through a Q&A feature. We are pleased to showcase Kerry Burke, Senior Communications Specialist at HCA Healthcare. 

 IABC: What is your background? 

Kerry: I was born and raised in CT, and received my public relations/communications degree from Roger Williams University in RI, where I played NCAA softball – Go Hawks! After graduating, I joined the marketing and communications team at Rushford, a non-profit mental health and addiction treatment center in CT. In 2012 I moved to Charleston, SC, where I managed MUSC Health Medical Center’s employee communications program. I arrived in Nashville last year and am loving it!

IABC: How did you get started in this business?

Kerry: I have always loved storytelling, connecting with others and serving a greater purpose. Early in my career, I developed a deep respect for health care professionals and the lifesaving work they do. I wanted to support them by making sure they have the information they need to do their job and feel appreciated, and internal communications was the perfect fit.

 

IABC: What is your current position and business affiliation? How long have you been in this role?

Kerry: I am a senior communications specialist within HCA Healthcare’s Clinical Services Group. I have been in this role for 14 months.

 

IABC: What makes your business/organization stand out?

Kerry: HCA is a national leader in health care. As one of the largest health systems in the world, we are fortunate to be able to lead the way in many areas of health care and affect positive change in how care is delivered.

 

IABC: If you could describe yourself in three (3) words, what would it be?

Kerry: Friendly, compassionate, quirky

 

IABC: Tell something about yourself people would be surprised to learn.

Kerry: This may not be surprising (especially to those who know me), but I am pretty obsessed with the Nashville foodie scene – If anyone has restaurant recommendations, I am all ears!

 

IABC: What lesson(s) have you learned along the way that you believe has made you a better communications professional?

Kerry:

  • Know your audience.
  • Always ask for and be open to feedback.
  • Go with your gut.
  • If you don’t ask, the answer is always “no”.

 

IABC: What makes an effective communications leader?

Kerry: An effective communications leader builds up those around them, and is not afraid to be innovative and try new strategies and approaches.

 

IABC: What do you feel is the greatest benefit of IABC?

Kerry: Connecting with other professionals in the field personally and professionally. I have developed wonderful professional and personal friendships through IABC, and it is always fulfilling to be able to talk with others who do similar work and “speak the comm language”.

 

IABC: What prompted you to join IABC?

Kerry: HCA encourages participation in professional organizations, and after seeing the value in IABC membership, I joined as a member last year along with fellow HCA colleagues.

 

 

 

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October 5th – IABC Fall Mixer at The Pub Nashville

Join us October 5th for a fun night of networking with Nashville’s strongest communications organization.
Join us for our Fall Mixer at the Pup downtown Nashville in the Gulch. We’ll be meeting Thursday October 5th from 6pm – 8pm for libations and great conversation among Nashville’s top communications professionals. Get to know new members and strengthen your network the right way. Members are FREE and non-members are just $5 to register.
Click on the link below to register or RSVP.
Join us at IABC Nashville’s October 5th Fall Mixer at The Pub Nashville. 
Join our members, and other Mid-South communications and marketing professionals. Be seen — and see who else is in the room.
IABC is the only place to connect
with communicators globally 
IABC Nashville is your passport!
New to the area or IABC Nashville? Let us know when you register, and we’ll make sure to connect you with others working in the Communications, Advertising, PR and Marketing fields.

FREE for members and just for $5 non-members. Prepay only. Registration will not be taken at the door.

The Pub Nashville 400 11th Ave S, Nashville, TN 37203

 

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Digital Workplace Strategies for Employee Communications | Nashville

November 7 – 9, 2017 | Nashville, TN

Using the latest tools to drive engagement, strengthen your culture, improve productivity, and re-energize your organization

Pre-Conference Workshop Day: Tuesday, November 7
Main Two Day Conference: Wednesday, November 8 – Thursday, November 9

Since our Chapter is supporting this conference, IABC Nashville members who register will receive a $200 discount! When registering use the code “IABC Nashville”.

At the event, you will learn about the latest tools and technologies that are engaging employees across various organizations in NEW ways – to help you get better results tied to your organization’s business strategy and goals.

Don’t miss this unique opportunity to be surrounded by your internal and employee communications peers, learn best practices from leading organizations, and walk away with practical tips and tools to implement when you return to the office! 

Visit the ALI conference website to learn more!

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2017 Music City Gold Pen Awards at Noah Liff Opera Center


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Ingram Barge team wins IABC Gold Quill at World Conference, Washington D.C.

So proud of board member Lysa Rigo and her Ingram Barge team (Steve Cross and Jaleena Ball) on their IABC Gold Quill Award of Excellence. The Gold Quill Awards program recognizes business communication excellence globally, and is acknowledged as one of the most prestigious awards programs in the industry.

The awards were presented at the Excellence Gala, held on Tuesday, June 13, as part of IABC’s World Conference in Washington, D.C.

In total, IABC has recognized 227 entries as world class, announcing 74 Excellence Awards and 153 Merit Awards. Winners come from all over the world, with 16 countries represented in the winners list. They represent a cross section of public and private sector organizations, both large and small.

“The Gold Quill Awards program celebrates business communication’s best practices and the value professional, strategic communication programs bring to an organization’s bottom line, its brand and its reputation,” said Lynn Barter, ABC, MC, chair of the IABC awards committee. “Each entry is evaluated on its own merits against IABC’s Global Standard of excellence in communication. Winning a Gold Quill recognizes exceptional work, innovation and creativity.

“Gold Quill winners represent a global community executing their responsibilities ethically and to the highest standards of the profession. These exemplary practitioners deliver high-impact results for their organizations and clients, taking communication to the next level.”

For more than 40 years, IABC’s Gold Quill Awards have recognized and awarded excellence in strategic communication worldwide. The Gold Quill Awards honor the dedication, innovation and passion of communicators on a global scale with a focus on achieving solid business outcomes.

Congrats, Lysa and Team! In a few months, they will present their winning program focused on employee engagement. Stay tuned!

See all of the 2017 Gold Quill Winners from around globe!

IABC is the only place to connect with communicators globally!

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2017 Music City Gold Pen Awards Event Dazzles at Noah Liff Opera Center

IABC Nashville’s annual awards program honors the best in communications!

Under the soaring glass canopy of the Ragsdale Family Grand Lobby at the Noah Liff Opera Center in west Nashville, communications professionals from across Middle Tennessee were honored with gold for their excellence in corporate, government, higher education, and community communications.

“It’s said that opera is the highest form of art because it combines so many elements – complicated orchestrations as well as soaring melodies, vocals, acting, dancing, and set design,” said Tom Kenley, IABC Nashville chapter president. “So, this is an appropriate place to celebrate your award-winning projects and programs, woven together to create communications with impact.”

The evening awards program is an annual opportunity for IABC Nashville to recognize the often-unsung heroes who write, edit, create, and bring to life the many programs, special events, and powerful stories that punctuate life across Middle Tennessee. The chapter is honored to offer a platform to recognize excellence in communications, and celebrate those who turn their ideas into action, and offer hope and celebration.

Award winning WSMV-TV Channel 4 News Investigative Reporter Alanna Autler served as the celebrity host. And in addition, the evening would not have been possible without the generous sponsorships from The Creative Group, a Robert Half Company, and photographer Bernadette Ruby.

Of the 40 communications entries submitted, there were a total of 26 winning entries, 15 awards of excellence, and 11 awards of merit. Judging was handled by IABC chapter members in Tulsa, Chicago, Dallas, Detroit, South Carolina, and Kansas City.

IABC Nashville is proud of its tradition in honoring excellence in communications, and providing a platform to those within the professional, who are making a difference in their communities.

To view all event photos, click here 


 

2017 Music City Gold Pen Award Winners
Category Project Recipient Company Award Type
Employee Engagement HCA IT Healthcare Inspired in Action Lisa Horak HCA Merit
Human Resources and Benefits Communication Military Recruiting Campaign Jaleena Ball Ingram Barge Company Excellence
Marketing, Advertising, and Brand Communication Marine Week Javier Solano MP&F Public Relations Excellence
Marketing, Advertising, and Brand Communication Kirkland’s Christmasland Style Board Blogger Campaign Aleah Heinlein MP&F Public Relations Excellence
Marketing, Advertising, and Brand Communication Middle Tennessee Football ‘Our Town Our Team’ Rob Janson MTSU Excellence
Marketing, Advertising, and Brand Communication Connexon Partners and Reliant Bank Pam Eldridge Connexon Partners Merit
Customer Relations Kirkland’s Blogger Partnership Campaign Angela Argiro MP&F Public Relations Merit
Media Relations Marine Week Nashville Tom Hayden MP&F Public Relations Excellence
Media Relations CSX Santa Train Javier Solano MP&F Public Relations Merit
Community Relations Marine Week Nashville Javier Solano MP&F Public Relations Excellence
Community Relations CSX Santa Train Javier Solano MP&F Public Relations Merit
Community Relations nMotion Community Relations Javier Solano MP&F Public Relations Excellence
Social Media Programs Marine Week Nashville Javier Solano MP&F Public Relations Excellence
Government Communications Programs TDOT Learning Network Jeff Davidson Tennessee Department of Transportation Human Resources Merit
Government Communications Programs Marine Week Nashville Javier Solano MP&F Public Relations Merit
Communication Research Marine Week Nashville Javier Solano MP&F Public Relations Excellence
Special Events Marine Week Nashville Javier Solano MP&F Public Relations Excellence
Special Events Bring Your Kids to Work Day Lysa Rigo Ingram Barge Company Excellence
Digital Communication Marine Week Nashville Javier Solano MP&F Public Relations Excellence
Digital Communication The Links Sheros Genma Holmes The Links, Inc. Excellence
Audio/Visual Rich the IT Guy Mich Michaud M*Modal Excellence
Audio/Visual Madagascar World Voice: Alive Paul Ladd World Christian Broadcasting Merit
Publications Marine Week Nashville Javier Solano MP&F Public Relations Excellence
Publications News Beam Rebranding Lysa Rigo Ingram Barge Company Merit
Publications MTSU Magazine Drew Ruble MTSU Merit
Publications The National Programs Manual Genma Holmes The Links, Inc. Merit

IABC is only place to connect with communicators globally!!

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April 19 IABC Nashville Lunch: Let’s Talk about Brand with Tim Earnhart


Be The Hero — The Journey of Your Brand Story

tim-earnhartStorytelling has been one of most powerful and influential forms of communication in human history. It’s the best way to draw out emotions, influence decisions, and inspire actions. The modern brand needs to be much more than visual consistency, it needs to be human. And the way to be human is to tell a great story.

The hardest part about this for businesses is getting your audience and potential customers to understand what and, more importantly, who you are. Storytelling can be a way to help your customers connect to the human side of your brand early on.

Join Tim Earnhart, founder and CEO of Werkshop Branding, at Maggiano’s on April 19 as he journeys through benchmark examples of brands that have effectively shared their story, and how you can do the same for your brand.

About Tim Earnhart

Born in Bern, Switzerland and raised in Portland, Oregon, Tim now calls the rolling hills of Kentucky home where he lives with his family.

As founder and CEO of Werkshop Branding, Tim brings 23+ years of business entrepreneurship, ownership, operations, marketing, and branding experience to the table. Tim began his career with Wendy’s Restaurants, and after 8 years launched his own branding agency. Today, Werkshop has clients across the country in multiple vertical markets and industries.

Tim also serves as an Advisor/Mentor for the Nashville Entrepreneur Center (www.ec.co).

In the last few years, Tim has become a sought-after keynote speaker on the topics of branding, brand culture and storytelling, marketing, social media, consumer behavior, entrepreneurship, life passions, and perseverance.

Tim has been active both professionally and personally with various non-profits and advisory groups, and in 2004 was chosen as the Bowling Green, KY Area Chamber of Commerce Business Person of the Year.  Tim is blessed with a wonderful and patient wife, a driven and talented daughter who is completing her freshmen year of college, and a 15 year-old son who aspires to be a PGA Tour player someday.

Join us at IABC Nashville’s April 19 Professional Development Luncheon. Connect at Maggiano’s with guest speaker Tim Earnhart, and other Mid-South communications and marketing professionals. Be seen — and see who else is in the room.

IABC is the only place to connect
with communicators globally 
 IABC Nashville is your passport!

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Mar. 29 – IABC Nashville’s Spring Mixer

Join us as our Nashville chapter celebrates winning nationally: Small Chapter of the Year! chapter-of-year-2017

Wow! What an incredible job our chapter has been doing to promote, develop and connect Nashville’s strongest communications professionals! Not only did we win “Small Chapter of the year”, but we were also recognized nationally for our event management, and chapter communications efforts. We have a lot to celebrate and couldn’t have picked a better time to do it than during our March Membership Month!

Your 1st round of drinks is on us! There will be free appetizers, and happy hour prices will continue until 7 p.m. It will be “Wine-Down Wednesday” at the Pub!

We hope you’ll join us for a great opportunity to network and learn more about the great people associated with our Nashville Chapter!

Join us at IABC Nashville’s Mar. 29 Spring Mixer at the Pub! Be seen — and see who else is in the room.

IABC is the only place to connect
with communicators globally 
IABC Nashville is your passport!
New to the area or IABC Nashville? Let us know when you register, and we’ll make sure to connect you with others working in the Communications, Advertising, PR and Marketing fields.

Free for members and only $10 for non-members. Prepay only. Registration will not be taken at the door.

The Pub is located 400 11th Avenue South, Nashville, TN 37203.

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