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FOR IMMEDIATE RELEASE
June 4, 2014

Contact: K. Dawn Rutledge
VP for Communications
(615) 293-3304

IABC Nashville workshop to provide winning tips for
Gold Pen Awards

NASHVILLE – Every year IABC Nashville recognizes area business communicators for their work and commitment to excellence at the Gold Pen Awards. This year, the chapter is giving potential entrants an opportunity to learn tricks of the trade in submitting their award-winning projects.

Javier Solano, vice president at McNeely, Pigott and Fox Public Relations, multiple Gold Pen recipients, will join IABC Nashville on June 18 at its monthly professional development luncheon to share tips on how to prepare and submit top business communication programs for consideration. The luncheon will be held at 11:30 a.m. at Maggiano’s Little Italy, located at 3106 West End Avenue.

“The format for the IABC Gold Pen Awards is changing this year, and Javier’s tips could provide entrants with the extra focus needed to excel in this competition,” said Julie K. Davis, IABC Nashville president. “We believe that this outstanding awards program is highly respected and provides validation of strong communication programs. A Gold Pen is certainly a prize worth having!”

The Gold Pen Awards workshop will cover information on why to participate in Gold Pen, changes for 2014, a step-by-step on how to submit award-worthy entries, resources you’ll need and feedback on common problems and the judging process.

Through IABC’s professional development luncheons, members and guests enjoy networking opportunities each month, learn from knowledgeable guest speakers and receive integral information on how to improve communication skills. Luncheons are held each month, 11:30 a.m.-1 p.m., and the cost is $30 for members and $40 for non-members. For more information, visit http://nashville.iabc.com.

ABOUT IABC NASHVILLE
IABC Nashville is one of more than 100 chapters in 70 countries providing learning opportunities for its members and professional development sessions that offer new insights into the latest communication trends, technology and issues facing the industry. The chapter is diverse, with members representing area agencies, broadcast stations, corporations, universities and nonprofit organizations. IABC Nashville also offers ties to job bank services and the annual ‘Gold Pen’ communication awards program.

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IABC_Nashville_smaller

FOR IMMEDIATE RELEASE
March 8, 2014

Contact:
K. Dawn Rutledge
VP for Communications
(615) 293-3304

 IABC/Nashville to present
“Code Red: Communicating Effectively in a Crisis!”

NASHVILLE – The Nashville Chapter of the International Association of Business Communicators (IABC) will welcome a panel of communication experts to share their insights on how organizations can minimize the impact of a crisis. The   monthly professional development luncheon program – “Code Red: Communicating Effectively in a Crisis!” – is being offered at a new venue and on a different date, March 19, 11:30 a.m. at Maggiano’s Little Italy, located at 3106 West End Avenue.

“Any savvy organization knows that it’s just a matter of time until it faces a crisis situation,” said Julie K. Davis, IABC/Nashville president, and participant on this month’s panel. “Some issues smolder for long periods of time, while others burst into brand-threatening, full-blown crises.”

Among the topics to be addressed are effective communication strategies to extinguish the fire, examples of best-and-worst case scenarios from the situation room, and answering the critical questions of “who, what, when, where, why and how fast?”

Mimi Bliss, founder of Bliss Communications, will moderate the panel, and panelists will share tips on reputation management and protection in an interactive format designed for attendees to learn what has and has not worked in the organizations they represent. Panelists are:

  • Julie K. Davis, vice president of strategic communications, Brookdale Senior Living, Inc.
  • David Green, vice president, Jarrard Phillips Cate & Hancock, and principal in David Green Communications
  • Elizabeth Latt, assistant vice chancellor for news and communications, Vanderbilt University
  • Ronald Roberts, president and CEO, Dye Van Mol & Lawrence Public Relations

Through IABC’s professional development luncheons, members and guests enjoy networking opportunities each month, hear from knowledgeable guest speakers and receive practical information on how to improve communication skills. Luncheons are held each month, 11:30 a.m.-1 p.m., and the cost is $25 for members and $35 for non-members. For more information, visit www.nashville.iabc.com.

ABOUT IABC/NASHVILLE
IABC/Nashville is one of more than 100 chapters in 70 countries providing learning opportunities for its members and professional development sessions that offer new insights into the latest communication trends, technology and issues facing the industry. The chapter is diverse, with members representing area agencies, broadcast stations, corporations, universities and nonprofit organizations. IABC/Nashville also offers ties to job bank services and the annual ‘Gold Pen’ communication awards program.

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IABC_Nashville_smaller

FOR IMMEDIATE RELEASE
January 30, 2014

Contact: K. Dawn Rutledge
VP for Communications
(615) 293-3304

IABC/Nashville to present “SEO is Dead, Long Live SEO!”

NASHVILLE – The Nashville Chapter of the International Association of Business Communicators (IABC) will welcome Ross Jones, owner of 2 the Top Web Design, to discuss Search Engine Optimization strategies and tactics. The professional development meeting will be held February 12, 11:30 a.m. at Sunset Grill, located at 2001 Belcourt Avenue.

Find Out More

While some believe Search Engine Optimization is extinct due to the rise of Content Marketing, Social Media and Web Presence Optimization, others contend that SEO remains the most important ploy for maintaining online visibility.

“Ross Jones has a wealth of knowledge in this area, and many professional communicators are well-advised to stay on top of the changing trends as they manage this process. Ross will have some compelling information to share, regardless of what we may already think about the past, present and future of Internet marketing,” said Julie K. Davis, IABC/Nashville president.

In addition to his work with 2 the Top Web Design, Jones is an adjunct professor of digital marketing at Belmont University and is founder of the 900-plus member Nashville SEO Group, an organization for online marketing professionals. An early adopter, in 1996, of Internet marketing, Jones has presented to numerous groups on Organic SEO, web strategy, analytics, affiliate marketing, Google AdSense and social media topics.

Register Now!

Through IABC’s professional development luncheons, members and guests enjoy networking opportunities each month and hear from knowledgeable guest speakers. Luncheons are held on the second Wednesday of each month, 11:30 a.m.-1 p.m., and the cost is $25 for members and $35 for non-members. For more information, visit www.nashville.iabc.com.

ABOUT IABC/NASHVILLE
IABC/Nashville is one of more than 100 chapters in 70 countries providing learning opportunities for its members and professional development sessions that offer new insights into the latest communication trends, technology and issues facing the industry. The chapter is diverse, with members representing area agencies, broadcast stations, corporations, universities and nonprofit organizations. IABC/Nashville also offers ties to job bank services and the annual ‘Gold Pen’ communication awards program.

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