IABC Nashville periodically spotlights its diverse members through a Q&A feature. We are pleased to showcase Joe Diorio, freelance writer, editor and proofreader.
IABC: What is your background?
Joe: 30-plus years in writing, editing, proofreading. I have worked in marketing communications for corporations (IBM, DuPont), agencies (Ketchum and smaller independent agencies), and higher education (Harcum College, The University of Pennsylvania’s Annenberg School for Communication, and Vanderbilt University’s Peabody College of education and human development.
I returned to freelance writing in 2017 after deciding to retire early. I say “returned” to freelance writing because I worked for myself as a freelancer from 1991 – 2000. Today I write a free monthly newsletter about good writing called “A Few Words About Words.”
IABC: How did you get started in this business?
Joe: Completely by accident. I had been a newspaper reporter in Connecticut and a friend and co-worker had left newspapers to take a job in corporate P.R. with IBM. He convinced me to send IBM my resume. I was convinced they wouldn’t hire me, so I sent them a resume that I know for certain had at least two typos in it. IBM called me in for an interview anyway, and eventually placed me in a job in Washington, D.C. doing product publicity for IBM. Personal computers were brand new then so doing product P.R. was easy for someone new to the business.
IABC: What is your current position and business affiliation? How long have you been in this role?
Joe: I am a freelance writer, editor, and proofreader. My work covers all three categories. For example, I’m presently writing about PET/CT scanners for a healthcare client, I’m editing a lot of academic articles, and I am proofreading coaching materials for the USTA.
I’m also the editor and writer of a free monthly email newsletter focusing on good writing called “A Few Words About Words.”
IABC: What makes your business/organization stand out?
Joe: I like to say I sell peace of mind. My clients will get good, clean, accurate copy that is very readable. My proofreading and editing work is thorough and reliable.
IABC: If you could describe yourself in three (3) words, what would it be?
Joe: An editor’s editor. (A client used that term to describe me and I liked it a lot.)
IABC: Tell something about yourself people would be surprised to learn.
Joe: I turn old, broken guitars, banjos, and mandolins into functional art (shelves, decorative items). I sell them through Etsy. I have exhibited them at Vanderbilt’s Wond’ry interdisciplinary research center.
IABC: What lesson(s) have you learned along the way that you believe has made you a better communications professional?
Joe: A person who is 15 or 20 years younger than you can teach you as much as someone 15 or 20 years your senior.
IABC: What makes an effective communications leader?
Joe: Call me at 9 p.m. on any night; I’ll be at my desk working and can try to answer you.
IABC: What do you feel is the greatest benefit of IABC?
Joe: It’s a powerful network of smart and dedicated communications professionals.
IABC: What prompted you to join IABC?
Joe: Same reason as the greatest benefit of IABC. Also, as a sole proprietor it’s important to have a connection to other professionals.
Join us at IABC Nashville’s June Mixer at The Pub downtown Nashville.
New to the area or IABC Nashville? Let us know when you register, and we’ll make sure to connect you with others working in the Communications, Advertising, PR and Marketing fields.
FREE for members and just for $5 non-members. Prepay only. Registration will not be taken at the door.
Julie K. Davis APR, Vice President of Communications, Brookdale Senior Living Inc., has been awarded IABC Nashville’s Fellow Award, the highest honor the organization confers upon its members on the international and chapter levels. It is awarded to communications professionals for exceptional leadership and service to IABC, in our case to the IABC Nashville Chapter.
While this is not an annual award, the Chapter was compelled to present this year to a fellow communicator who exemplifies the highest standards of the profession. The honoree has had a long-term positive impact on organizations, professions and the community through her professional and personal contributions and achievements.
Her work has won recognition by several awards programs including IABC Gold Pen Awards, PRSA Parthenon Awards, Social Responsibility Awards from Women Executives in Public Relations, not to mention, by significant advancement of her career and those she has counseled and mentored.
She is a 22-year committed and active member of IABC and IABC Nashville Chapter. Julie has served several years on the Chapter board, including as VP of Programs, VP of Finance, and as Chapter President. And, she has been recognized by previous boards with a Chapter President’s and Fellow Award.
Julie is always there to pitch in and help the chapter, the profession, and any and all of those, who like her, is committed to help drive communication as a force for good in business and society.
NASHVILLE – (Feb. 27, 2018) – The International Association of Business Communicators (IABC) Nashville Chapter presented the President’s Award to board members Lysa Rigo and Sarah Loeffler during its Feb. 20 professional development luncheon. 2017 IABC president Tom Kenley presented the award, which recognizes exceptional contributions by chapter members, to Lysa and Sarah for showing extraordinary commitment to the chapter’s growth and wellbeing in 2017.
On the heels of winning an IABC Gold Quill Award for her work at Ingram Barge, Lysa Rigo, vice president of finance for IABC Nashville, successfully reorganized the chapter’s financial affairs and has shared her expertise with chapter members and university students alike. “Lysa is always one of the first to volunteer to help with special chapter projects,” said Tom Kenley. “We couldn’t have done it without her last year.”
Sarah Loeffler, vice president of membership for IABC Nashville, continually reaches out to potential members through mixers and one-on-one networking. “Sarah consistently offers assistance with special projects,” said Kenley. “Fortunately, her commitment has continued as her chapter responsibilities have grown, and we are excited to learn that she has agreed to continue her contribution to the chapter by becoming the chapter’s president-elect this year.”
IABC Nashville is one of more than 100 chapters in 70 countries providing learning opportunities for its members and professional development sessions that offer new insights into the latest communication trends, technology and issues facing the industry. The chapter is diverse, with members representing area agencies, broadcast stations, corporations, universities and nonprofit organizations. IABC Nashville also offers ties to job bank services and the annual Music City Gold Pen Awards program.